Guide 0.2

Find buyer intent signals
on Reddit.

Learn how to spot real purchase intent, read the wording in the thread, and decide whether a post is worth a reply.

Strong
Urgent, budgeted, decision-ready
Moderate
Research, comparison, problem-aware
Weak
Generic, promotional, low context
What counts
Threads that mention a problem, a deadline, or a comparison usually deserve a closer look.
“What do you use for...”
“Need a better alternative...”
“Deciding this week...”
Signal type

Recommendation-seeking

Posts that ask what to use, what works, or what people recommend usually point to active buyer research.

Signal type

Pain-aware

Threads where people describe a repeated problem, a broken workflow, or a bad current option often signal urgency.

Signal type

Comparison-heavy

When a thread compares tools, alternatives, or features, the buyer is usually closer to a decision.

Strong signals

The threads Leadline should prioritize

These usually point to active purchase intent, real pain, or a buyer who is already comparing options.

Urgent language

Words like ASAP, this week, or need something now often mean the buyer is timing a decision.

Budget mentions

Any talk about pricing, budget, or approval usually means the conversation is moving past curiosity.

Decision timeline

If the post mentions choosing soon or evaluating options, the thread is likely closer to purchase.

Moderate signals

Useful context, but not always ready to pitch

These signals can still be worth tracking, but they usually need a softer reply or a little more context.

General questions

What do you use for... is useful, but it usually needs more context before outreach makes sense.

Feature comparisons

Comparing tools or approaches can still be strong, but the thread may need a softer angle.

Problem venting

Complaints about current solutions are a signal, but not every complaint is ready for a pitch.

Step 1

Read the wording

Look for buyer-side phrases, pain language, comparison language, and timing clues before you reply.

Step 2

Score the thread

Leadline weighs intent, urgency, and fit so the best posts rise above the noisy ones.

Step 3

Choose the next move

Use the score to decide whether to comment, save, or move on without forcing outreach.

Do not chase

Not every question is intent

Some threads are curiosity only. If there is no pain, no urgency, and no decision context, skip it.

Do not chase

Promotional posts are weak signals

Posts that read like vendor marketing or self-promotion usually do not deserve outreach.

Do not chase

Context matters

A phrase can look strong in isolation but be weak in the full thread. Read the whole post first.

Next step

Use the detector on a real Reddit post

Paste a thread, check the buying signal, and move faster on the posts that actually deserve attention.